Researcher Juliana Vieira (CLAM/IMS/UERJ) and professors Rogerio Azize (CLAM/IMS/UERJ) and Marina Nucci (CLAM/IMS/UERJ) published the article “Entre tecnologias de gênero e da saúde: uma análise das campanhas preventivas de HPV e câncer no colo do útero de 2014 a 2020” in the journal Ciência e Saúde Coletiva (Science and Collective Health), edited by the Brazilian Association of Collective Health (Abrasco).
Abstract:
In this article an analysis of the preventive campaigns against cervical cancer (CC) and human papillomavirus (HPV) vaccination developed by the National Cancer Institute (INCA) of the Ministry of Health was conducted, in addition to some campaigns produced by non-governmental organizations and private institutions, from 2014 to 2020. From a socio-anthropological point of view, the objective was to understand how these health technologies trigger and produce gender representations. Seven categories of analysis were developed (“Generationality of care”, “Schooling”, “Childhood and Youth”, “Gamification”, “Health risk”, “Men’s health” and “Neutrality”) that permitted discussion of the themes that emerged in graphic pieces. Through the medicalization and monitoring of women’s sexual and reproductive health, the campaigns highlight what is known here as the politicization of the uterus that maintains excessive scrutiny of the female body.
Keywords:
Health campaigns; Health communication; HPV; Cervical cancer; Medicalization
Access the full article here.
Reference:
VIEIRA, Juliana Rodrigues; AZIZE, Rogério Luiz; NUCCI, Marina Fisher. Entre tecnologias de gênero e da saúde: uma análise das campanhas preventivas de HPV e câncer no colo do útero de 2014 a 2020. Ciência & Saúde Coletiva [Internet], Rio de Janeiro, 2024.